
If you’re a fan of actor and comedian Kevin Hart, lot number 1329.1 in Barrett-Jackson’s Scottsdale auction, running through January 26, might be worth a look.
The celebrity’s custom 2024 Ford Bronco is up for grabs, and it’s quite the looker.
Carscoops reported that the build flips the usual restomod formula. It started as a brand-new Bronco and was reshaped until it looked like a late-’60s, early-’70s truck at first glance.
This custom car isn’t the usual celebrity scream for attention. What should get fans especially excited is that Hart worked directly with Vintage Modern on the car, leaning into a triple black look, with matte accents and a retro front clip styled on the first-generation Bronco.
Just looking at the round headlights, simple grille, and custom bodywork that pull back on the modern angles gives it a great look somewhere between nostalgic and modern.

What stands out on the car
The car looks striking, but it’s in the details where it shines.
This custom Bronco packs:
- A Ford 2.7-liter EcoBoost V6 paired with a 10-speed automatic.
- Hypebeast reported the setup is helped along by a Roush intake and exhaust.
- Fox Factory Racing suspension.
- BFGoodrich all-terrain tires.
A report by ClassicCars shows the interior is quite special, too. The cabin is trimmed in hand-stitched Blackrock leather, and a Kenwood audio system handles the soundtrack.
HiConsumption added that the modern safety gear remains, including anti-lock brakes, airbags, and crumple zones.

The car has no reserve
This custom Hart Bronco has no auction reserve. This means no matter where the bidding lands, it sells. This is another reason why this auction could be interesting. It’s a top vehicle with a celebrity collaboration, but the end price may surprise.
Hypebeast highlighted that high-trim Broncos can hit the $100,000 mark regardless. When you add the one-of-a-kind work and Hart’s name on the ownership, it should be well north of the $100,000 mark.
The Scottsdale sale runs January 17 through January 25, so there’s still time left for bidders to push this thing into the stratosphere.